B2B Web Strategy Blog

You’ll want to bookmark eMagine’s blog on B2B Web Strategy...the blog for everyone who needs to keep up with all aspects of Web Strategy and Web Marketing.

In one interactive place, eMagine’s B2B Web Strategy blog posts business-useful, thought-leadership information under the following categories:

• B2B Web Strategy
• Web Design
• Driving Traffic
• PPC
• Engaging Visitors
• Converting Visitors
• Internet Marketing

Frequent contributors include the following highly experienced managers and staff of eMagine, the Northeast’s leading web design and internet marketing firm:

• Bill Gadless – President
• Matt Roche – Director of Search Engine Marketing
• Jonathan Eilberg – Director of Web Strategy
• Tim Croteau – Content & Conversion Specialist 

...and we post interesting items authored by external industry experts, as well as capsule summaries of other useful postings we come across in our e-travels.

We think you’ll find it definitely worthwhile to visit the blog ...and do be sure to post your responses to the material, when so inspired. By the very nature of a blog, it can only be as good as our reader-community’s participation helps make it.

Here are a few sample postings, just to whet your appetite...

• Keeping your email subscribers on board
  
• Bing or bust? (Will Microsoft’s new search engine succeed?)
  
• Is your website selling when it should be solving?
  
• Behold the power of "Thank You"
  
• The 7 Cardinal Sins of B2B Search Engine Marketing
  
• Ready to feel better about the economy?
  
• Home Page Messaging: How Clear is Yours?
  
• Is your web marketing REALLY targeted?
  
• Your creative needs to be doubly effective in difficult times
  
• Going green will save you some long green (and the planet, too)
  
• Who’s calling? Very likely, it’s a respondent to your PPC ad
  
• If you’re not tracking visitor behavior, you’re not really scoring leads