Inbound link building in just 30 minutes a day
July 29, 2010 by · Leave a Comment
Ever avoid tackling a job because it just seemed too big to finish in your lifetime?? Sure… we all have.
That’s one reason, we suspect, that online marketers avoid getting started with link building …despite the fact that everyone including the doorman has told them how absolutely vital it is to getting decent search-engine rankings for their website.
No question about it, it’s a big job that will require a lot of time …as you’ll soon realize, once you get past the handful of suspects you can identify via brainstorming. But a more productive way to attack any such task – as we’ve all been taught, but seldom actually practice – is to [Read more...]
Your headline is all that stands between your page and a quick exit
July 22, 2010 by · Leave a Comment
OK, we all know that content is king on the Web, and that content consists primarily of copy …copy that is interesting, relevant, and that follows best practices for Web writing, such as keyword usage, short sentences and paragraphs, bullets where possible, etc.
But there’s one element that’s too often overlooked in the primers on Web copy writing: the headline. And as Jennifer Horowitz sees it – posting on Search Engine Journal – that means [Read more...]





