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Brett co-founded eMagine with Bill Gadless at the dawn of the Internet age. He develops the company’s long-range strategy and ensures its financial stability, including acquisitions and managing investor relationships. Additionally, Brett oversees and drives eMagine’s technical and operational infrastructure initiatives. It has been Brett’s relentless drive for process-efficiency that has enabled eMagine to provide a superior level of client service without exceeding the budgets of small and mid-sized companies. Four words summarize Brett’s philosophy in leading eMagine: Value. Efficiency. Service and Quality.
Bill co-founded eMagine with Brett Cohen in 1995. Primarily focused on the organization’s sales and marketing strategy, Bill’s insights have appeared on various occasions in MarketingSherpa, and dozens of other industry pubs. Prior to eMagine, he developed in-depth expertise in all aspects of direct marketing while building a highly successful B2C publishing venture. With a focus on industry specialization and regional expansion, Bill has focused obsessively on building eMagine’s brand within the B2B, High-Tech and Healthcare sectors. Starting in the Boston region, Bill has successfully taken eMagine from a regional player to a national leader in eMagine’s target industries.
Formerly a Director of Marketing at manufacturer TracRac, Chris was hired in 2007 to take eMagine’s Creative Department to new heights. As Creative Director, Chris consults with clients on all creative website elements, from branding to usability to overall look and feel . Chris personally leads the creative direction for all websites created by eMagine, including more than 300 websites since coming aboard with eMagine nearly six years ago. An avid cyclist, Chris rides his bike (when possible) 20+ miles each way to eMagine’s headquarters.
With several years experience in Project Management, Paul’s role is to ensure the successful on-time launch of all of eMagine’s website projects. Paul is capitalizing on his deep industry knowledge and PM expertise to lead eMagine’s website development team including designers, developers, project managers, content specialists and QA teams. Before joining eMagine, Paul was a project manager with Akamai Technologies.
Lee Schwartz has been a Marketing professional for over 15 years with experience in high-tech, manufacturing, nonprofit, software engineering, education, entertainment, giftware and more. Schwartz’s experience with both B2B and B2C lends itself well to understanding the challenges unique to reaching both audiences through social media marketing, and the value of differentiating this strategy for the strengths and impact each outlet. She is also eMagine’s Community Manager.