Valuable Resources from Web Strategy Experts

eMagine offers a wealth of information in our white papers and research reports, on subjects ranging from web usability to search engine marketing and industry-focused research.

We are happy to offer these valuable resources to you without requiring registration.


13 pages

White Paper:

The Complete Guide to B-to-B Web Strategy

eMagine explains how to drive targeted traffic, engage your visitors, capture qualified leads and track your ROI.

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23 pages

White Paper:

Search Engine Optimization (SEO) for B-to-B: The Truth

The game has changed. eMagine provides a no-nonsense look at the state of SEO today and what you need to do to profit from it.

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8 pages

White Paper:

Pay-Per-Click (PPC) Marketing: The Basics

Google AdWords provide pinpoint targeting, creative testing, granular analytics and best of all, instant results. Learn the fundamentals.

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4 pages

Research Report:

Why Web Marketing is the Greenest Marketing You Can Do

No trees cut down, no landfilling. Going green is no longer optional. Learn how your website is actually preserving the environment.

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8 pages

White Paper:

Best Practice Web Marketing for Pharma

The Internet has changed the way physicians and patients learn about new drugs. Pharma companies have been slower to adapt. Refine your online strategy with this manual.

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4 pages

Research Report:

Online Video: How to Benefit from the Fastest-Growing Trend in Marketing

The use of online video (by both website users and marketers) is growing at a pace faster than any other trend in marketing today. Learn how to benefit from video on the Web.

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4 pages

Research Report:

Why an Early-Stage Biotech Needs a Compelling Web Presence

Biotechs will often times neglect their brand until their product is close to commercialization. Read why your website cannot wait for your product.

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5 pages

Research Report:

The Silver Lining: The Opportunity for Community Banks and Credit Unions During the Financial Crisis

The crisis is not a good thing for anyone. But smaller banking institutions can appeal to consumers' and businesses' lack of faith in Wall Street.

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15 pages

White Paper:

Rules of Web Engagement

Learn how to plan your next website project. From architecture to design, technical considerations and project management.

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15 pages

White Paper:

B-to-B Website Usability

Designing an effective B-to-B website is no longer a game of speculation. We now know how users interact with sites and what they expect.

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